Summer… in every sip!
The city is bursting with color, cool vibes, and Le Coq!
As of June 1st, Athens and Thessaloniki have officially entered summer mode, with Le Coq setting the tone through the freshest, most optimistic, and refreshing campaign of the year.
Titled “Never Ending Summer,” the new campaign from the beloved ready-to-drink brand transforms the urban landscape into a vibrant oasis full of color and positive energy. With the strategic support of JANNEC, Le Coq travels to:
• buses in Athens & Thessaloniki,
• metro stations in the capital,
• and bus stops all across Attica,
spreading a message of carefree vibes, cool refreshment, and true summer enjoyment everywhere.
Le Coq is a pioneering ready-to-drink beverage that combines high quality with unique flavor. Its collection includes 10 delicious alcoholic cocktails such as Mojito, Margarita, Blue Lagoon, and Pina Colada, as well as 4 non-alcoholic options (Margarita, Mojito, Blue Lagoon & Mai Tai), delivering the ultimate refreshment experience—whether you’re at the beach, on a rooftop, or in the heart of the city.
Le Coq is redefining the ready-to-drink experience with bold branding and a fresh aesthetic, reaffirming its position as a modern and disruptive brand.
It brings summer freedom and authentic enjoyment where you least expect them, proving that…
…summer isn’t just a season — it’s a state of mind. And with Le Coq, summer never ends.
Drink Responsibly.
